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FOOD INDUSTRY DURING CORONAVIRUS

Designing a digital service to ease all the hysteria and concerns about How food industry handling Coronavirus pandemic.

Businesses can’t track customer demands during this period because they’re closed. But food is essential and having its peek time. 

Market’s are out of stock for most of the items during this period and without knowing it some of us think they put themselves in danger by going out to these market wishing they gonna find what they expect.  

Market’s other problem is that fruit and vegetables in the counters are open and people are so concerned that they’re putting gloves to touch the products. 

Markets also are one of the most vulnerable places at the moment that so many people inside without having a social distancing close to each other touching the same products. 

There was a case in Pennsylvania that woman ruined an estimated $35,000 worth of goods by intentionally coughing all over them while the coronavirus plagues nations worldwide.

https://nypost.com/2020/03/25/woman-coughs-on-35k-of-goods-at-pennsylvania-grocery-store-in-very-twisted-prank/

Purchase might begin with online research followed by a visit to the store to make a purchase. 

We shouldn’t forget that nowadays people do just online shopping because of the big advantages like ability to compare product, browse reviews etc. But brick and mortar shopping has its own advantages too. 

These problem direct us to the pros and cons of each structure. Let’s see…

 

Why Customers Purchase Online

  • Being able to shop 24/7

  • Saving money - online shopping allows the customer to compare pricing and find the best possible deals

  • Not having to use a personal vehicle and deal with parking and other issues or take transit to shop in-store

  • Saving time - in-store shopping can be hugely time consuming, particularly if it involves visits to multiple stores in different locations

  • Convenience - many people dislike crowds, cashier lineups, etc. and prefer to shop from home

  • Availability - hard to find items are much easier to source online

Why Some Customers Prefer Brick-and-Mortar Shopping

  • Being able to physically interact with an item before buying, particularly with personal items such as clothes, cosmetics, furniture, etc. or with grocery items that need to be checked for quality and freshness

  • Goods can be obtained immediately rather than waiting for shipping

  • Customer service - the ability to speak directly to a sales representative and get further information and advice about products or services

  • Avoiding shipping costs

  • Avoiding the hassle and complexity of returning unwanted items

  • Much faster and easier to return a defective or unwanted product in-store rather than shipping back to an online retailer

  • The experience - many people enjoy a shopping outing in retail stores, often with spouses or friends and conjunction with other activities such as dining, having a specialty coffee, etc.

 

But what we should think about is that are these conditionals are still valid today during coronavirus?

For example is it still more complex to return an unwanted item? or the isn’t the experience itself is more crucial today for people who self-quarantine for weeks now.

How about the delivery of foods;

Seamless is an online food ordering service. But with Covid-19 pandemic doesn’t do well. It still show restaurants open, but in fact they are not. You can still order from these restaurants and realize they’re closed waiting for 1 hour. 

People are also worried how safe is it to order delivery during coronavirus pandemic.